re:newcell has been recognized as the Circular Initiative of the Year by the trade organizations the Swedish Recycling Industries’ Assocation, The Swedish Waste Management Association and the trade journal Recycling. At the tenth edition of the annual event gala opened by the Minister for the Climate and Environment and vice Prime Minister Isabella Lövin, re:newcell was honored with an award in competition with a number of groundbreaking inititatives in the circular economy space.
Ola Alterå, the Chief Executive of the Swedish Climate Policy Council, presented the award to re:newcell with the following motivation:
“re:newcell has developed a unique process for chemical recycling of cellulosic based textiles. They have opened the world’s first industrial scale recycling plant of its kind in Kristinehamn. Interest is massive from fashion industry players globally, and soon there will be garments made from the recycled materials on the market.”
Mattias Jonsson, CEO of re:newcell, commented on the prestigious award, highlighting the importance of peer recognition in building an innovative circular economy business.
“We are very honored to receive this award from our peers in the Swedish recycling industry. This kind of recognition is very important for a young but rapidly growing industrial business such as ours. It really helps us get the message out – we’ve closed the loop, recycling clothes finally works!”
An article with images can be found here (in Swedish): Recycling